What happens when I exclude weekends in sales campaign?
When you exclude weekend in sales campaign, the campaign pauses on Saturday and Sunday. The day count of the campaign resumes on Monday. For more details.
Note:
Weekend refers only to Saturdays and Sundays.
Mon | Tue | Wed | Thu | Fri | Sat | Sun | Mon | Tue | Wed | Thu | |
When “Exclude Weekend” is activated | Day 1 | Day 2 | Day 3 | Day 4 | Day 5 | XXX | XXX | Day 6 | Day 7 | Day 8 | Day 9 |
When “Exclude Weekend” is not activated | Day 1 | Day 2 | Day 3 | Day 4 | Day 5 | Day 6 | Day 7 | Day 8 | Day 9 | Day 10 | Day 11 |
Why should I exclude weekends while sending out sales emails?
Sending an email to your prospect on a weekend can seldom bring the right results. The ideal time for a B2B email is on the weekdays.
So how can I avoid sending out sales campaigns on weekends?
Sales campaign allows you to opt out of sending emails on the weekends. Whenever you are setting up a Sales campaign click on the “Exclude weekend” checkbox.
How does this feature work in practice?
Classic Campaigns | When “Exclude Weekend” is activated | The chronological day count skips the weekends and counts from the next weekday |
When “Exclude Weekend” is not activated | The chronological day count continues over the weekends. | |
Smart Campaigns | When “Exclude Weekend” is activated | The day interval count pauses on the weekend and resumes it from the next weekday. |
When “Exclude Weekend” is not activated | The chronological day count continues over the weekends. |
